What's NIVEA? | | |
What has Beiersdorf become in the meantime? | | |
What’s Beiersdorf’s aim in the UK? | | |
What does Beiersdorf pride itself on? | | |
What did Beiersdorf's market research programme show? | | |
What did Beiersdorf’s market research programme lead to? | | |
What’s the target market of NIVEA VISAGE Young? | | |
How can the market be developed by market orientation? | | |
How can the market be developed by product orientation? | | |
What are the four Ps of the marketing mix? | | |
When did Beiersdorf launch and re-launch NIVEA VISAGE Young? | | |
How did Beiersdorf optimize the product on re-launch? | | |